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4 Habits Corporate Employees Must Unlearn To Successfully Build Their Own Business

Feb 22, 2021 · 8 min read · Jeremiah Krakowski

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4 Habits Corporate Employees Must Unlearn To Successfully Build Their Own Business

I was a really good employee. I\'m not saying that to brag — I\'m saying it because I need you to understand: the habits that made me excellent at my job are exactly what kept my business broke for two years.

Loyal. Obedient. Risk-averse. Quality-obsessed. Waiting for permission. Doing it perfectly the first time.

These are great habits for a W-2 employee. They are a death sentence for a business owner.

The very skills that make you a rockstar employee are the exact same skills that will bankrupt your entrepreneurial dreams.

Read that again. I\'ll wait.

If you\'re transitioning from employee to entrepreneur — or you\'ve been trying to build something for a while and keep hitting walls — this post is probably the most important thing I\'ve written for you.

Habit One: Embrace Rejection (Employees Avoid It)

As an employee, your job security depends on not making waves. Don\'t rock the boat. Don\'t disagree with leadership. Don\'t push back on unreasonable requests. Don\'t stand out in a way that might make you a target.

As an entrepreneur, this instinct will destroy you.

Every sale is a potential rejection. Every outreach is a potential no. Every launch is a potential failure that your entire income depends on.

If your survival mechanism is to avoid rejection, you will avoid selling. And if you don\'t sell, you don\'t eat. It\'s that simple.

The coaches and consultants who are making six and seven figures have all been rejected thousands of times. They just stopped letting rejection stop them. They saw it as noise — not signal that something is wrong with them.

Embrace rejection. Run toward it. Get rejected so often that it becomes background noise.

Habit Two: You Don\'t Need All the Answers (Employees Need Certainty)

Corporate environments reward certainty. You are supposed to know the answer. You are supposed to have done the research. You are supposed to come to meetings prepared with solutions, not just questions.

Entrepreneurship rewards action in the direction of uncertain outcomes. You will not have all the answers. Ever. The market will tell you what works — but only if you put something out there and watch what happens.

The employee who waits until they\'re certain is the entrepreneur who never launches.

I launched my first course before I felt ready. I did not have all the curriculum finalized. I did not have every module perfect. I launched because I knew that perfect meant never — and I needed the market to tell me what to build next.

It worked. Not perfectly. But it worked. And the feedback from that first launch was what made the second one genuinely good.

Habit Three: Take Uncertain, Risky Action NOW (Employees Wait for Plans)

In corporate environments, action without a plan is risky. You\'re supposed to build consensus, run analysis, get approvals, assess the risk, and then act — carefully, deliberately, with sign-off from leadership.

In business, that process takes too long. By the time you\'ve built consensus, the market has moved.

Entrepreneurs who win are the ones who act fast on imperfect information, learn from what happens, and adjust.

This does not mean be reckless. It means reduce your risk by moving quickly — not by delaying until you have zero risk, because that day never comes.

The coaches who built businesses fastest in my experience are not the smartest or the most qualified. They are the ones who made decisions quickly and changed course when the data told them to. They did not wait for a perfect plan. They executed, evaluated, and iterated.

Habit Four: Make Big Mistakes and Learn From Them (Employees Are Penalized for Mistakes)

Corporate culture punishes mistakes. Make a significant error and you get written up, demoted, or fired. The incentive is to minimize errors — not to experiment aggressively.

Business rewards the person who makes the most mistakes — as long as they learn from each one and stop repeating the same errors.

The coach who has never made a launch mistake is the coach who has never launched enough to generate meaningful data.

I have launched dozens of things that flopped. Courses that nobody bought. Webinars that bombed. Promotions that generated silence. I have made every mistake possible in this business. Each one taught me something that the next successful launch was built on.

You need to make your mistakes quickly, learn from them, and move on. The only mistake you cannot recover from is the one you don\'t make because you\'re too afraid.

The Inverted Skill Set: Employee vs. Entrepreneur

Here is the framework I use with every coaching client who is transitioning from employment to entrepreneurship:

Employee virtues that become entrepreneurial liabilities:

  • Avoiding rejection → Avoiding sales
  • Needing certainty → Never launching
  • Waiting for plans → Analysis paralysis
  • Fear of mistakes → No experimentation

Entrepreneurial virtues that feel uncomfortable at first:

  • Embracing rejection → Pitching constantly
  • Acting on partial information → Launching before ready
  • Moves fast → Decides in minutes, not months
  • Experiments constantly → Treats failures as tuition

The shift is not easy. It feels wrong at first. It\'s like learning to write with your non-dominant hand. But it gets easier with reps — and the people who make the shift completely are the ones who build real, sustainable businesses.

Ready to Grow Your Business?

Join Wealthy Coach Academy — my $197/month coaching program where I help you build a business that actually works. Or start with a $4.95 starter class and see what happens.

Frequently Asked Questions

I\'ve been an employee for 20 years. Can I actually unlearn these habits?

Yes. It\'s uncomfortable and it takes conscious effort, but it absolutely can be done. The key is awareness first — once you see the patterns that are holding you back, you can actively choose differently. Most people I coach make the full shift within 6-12 months of consistent work on these specific habits.

I tried being more aggressive in my business and it felt fake. What do I do?

It\'s not about being aggressive — it\'s about being congruent. The goal isn\'t to become a pushy salesperson. The goal is to unlearn the self-protective instincts that make you hold back. You can be warm, genuine, and helpful AND still pitch, ask for the sale, and put yourself out there. Those things aren\'t mutually exclusive.

How do I know if I\'m acting too cautiously vs. just being smart?

Smart caution says: let me test this with a small audience before I scale. Cautious avoidance says: let me wait until I\'m more certain. If your "caution" always results in delayed action and no movement, it\'s not wisdom — it\'s fear dressed up as prudence.

Can I keep my day job while building my business, or do I need to quit to make the shift?

You can absolutely build a business while employed — in fact, I recommend it for most people. The challenge is that the employee habits get reinforced daily when you\'re in that environment. The fix is intentional: spend focused time each week specifically practicing the entrepreneurial habits, even while you\'re employed.

What if I make a big mistake in my business and it ruins everything?

It won\'t. I\'ve made dozens of significant business mistakes — bad launches, poor hires, wrong investments. Every single one was recoverable. Most were actually instructive. The entrepreneurs who get in real trouble are the ones who bet everything on one shot. Never go all-in on something with zero room to course-correct.

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Jeremiah Krakowski

About Jeremiah Krakowski

Jeremiah Krakowski is a coaching business mentor who helps coaches, course creators, and consultants scale from $3k/mo to $40k+/mo using direct response marketing, AI systems, and proven frameworks. He runs Wealthy Coach Academy and has 23+ years of experience in digital marketing. Learn more →

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4 Habits Corporate Employees Must Unlearn To Successfully Build Their Own Business — Jeremiah Krakowski